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Personal Stylist – Professional Profile:
The Fashion Consultant or Personal Stylist is the professional who acts with the objective of helping his/her client to dress well in the most diverse occasions, assisting him/her in shopping, indicating the types of cuts, colors and accessories that best fit him/her taking into account both physical and psychological aspects.
The Personal Stylist always follows the trends closely, from colors, fabrics, cuts and textures, and can also sometimes work for companies in the industry, clothing stores, or events with segments of the industry, such as collection launches. The Fashion Consultancy professional not only helps in the way of dressing his clients but also sometimes elaborates brand strategies. Also by having a Fashion Stylist certification, you can administrate Personal Image Workshops.
Objectives of the Personal Styling Course:
Learn to use non-verbal communication tools, through appearance and body language, in composing one’s personal image;
Address theoretical and practical aspects, enabling participants to define a wardrobe suited to their physical type and personal style;
Design notions (colour, texture, cut, etc.) for harmonious coordination of clothes;
Learn to analyse, coordinate and plan shopping for items of clothing based on specific needs, preferences and lifestyle;
Know how to select the clothes that will represent you properly and authentically.
Personal Styling Course – Theoretical content:
What is personal image, it’s social and psychological aspects;
Elements of design;
Physical body types;
Clothes: models, fabrics, patterns;
Personal style: definition and composition;
Hair and makeup;
Wardrobe assessment and planning: coordination of articles, suitability for different occasions;
The importance of non-verbal communication, how to interpret people’s behaviour and convey messages through gestures;
Notions of etiquette and how to behave in a professional and social environment ;
Personal Styling Course– Practical content:
How to use colours, textures, silhouettes, fabrics to enhance your physical body type;
How to dress appropriately for each occasion;
How to dress accordingly with one’s personality;
How to value ourselfs through clothes, while ensuring that your clothes help you to achieve your objectives;
How to establish a coordinated wardrobe;
How to dress economically;
How to choose accessories;
Hair and makeup;
Body language and etiquette;
Notions of etiquette and how to behave in a professional and social environment.
Conclusion of the Imagen Consultant Training/Personal Shopper course and Image Workshops:
The final theoretical tests will be evaluated and scored by the instructor, taking into account the following criteria: Creativity, professional and technical knowledge. The successful students will receive a Fashion Stylist Certification from the Swiss Fashion Academy, which will guarantee them the competence to work in the area both as an employee and as a freelancer.
Personal Styling Course – Dates and Prices:
Note: To perform the tasks given in class, the student must be equipped with a smartphone, tablet or notebook in order to download the required APP to perform the proposed exercises.
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Course documents / personal advice
The Swiss Fashion Academy team will be pleased to welcome you to our facilities for a visit or to clear up any doubts. We also provide you with the opportunity to try out one of the course classes of your choice, free of charge and without obligation, so that you can get to know our teaching method and our facilities. This applies both to those who register in person and through our website.